A Matter Of Credentials
The International Paper EMEA Sustainability Story

Words Speak but Actions Thunder

International Paper has a clear set of voluntary sustainability goals that fall under four key headings.

All goals are based on a 2010 baseline.

Improving Our FootprintOPEN

Ensuring we report transparently on the management of our environmental footprint.

  • 20% reduction in greenhouse gas emissions.
  • 15% energy efficiency improvement in purchased energy use.
  • 10% reduction in criteria pollutant emissions by aligning with our energy efficiency initiatives (EEI).
  • Injury-free workplace.
  • Measure and report on our charitable support for environmental education, literacy, and health and human services in the communities where we operate.


Supporting the recycling of paper and packaging where it makes economic sense and is consistent with the product being fit for purpose.

  • 15% increase in the recovery of Old Corrugated Containers (OCC) by exploring new sources and diverting useable fibre from the landfill.

Managing Natural ResourcesOPEN

Ensuring that natural resources (our vital raw materials) are managed in a sustainable and responsible manner.

  • 35% global increase in third-party certified fibre volume.
  • Reduce fibre loss in the manufacturing process by achieving world-class performance of less than 0.75% fibre loss.
  • 15% reduction in mill wastewater discharges of oxygen depleting substances to receiving streams.
  • Map water usage through our manufacturing locations; develop management system change objectives in 2015 to promote water use reduction in strategic watershed areas.


Designing sustainability into all our product development and marketing.

  • Reduce generation and disposal of manufacturing waste to landfills by 30%, and ultimately to zero.
  • Establish processes promoting transparency, managing risk by monitoring, and identifying opportunities to collaborate with suppliers.