Creative Services

Shorewood has extensive creative resources designed to provide customers with distinct and powerful packaging and displays.  We specialize in accelerating the concept-to-market process with a full palette of creative tools, materials and advanced manufacturing techniques.  Our award-winning Creative Services group excels at developing amazing designs that strengthen brand identity and image, communicating a product's message at retail.

We offer:

  • First-to-market, speed-to-market solutions to  meet your marketing objectives
  • A blend of creative and innovative thinking to introduce unique packaging concepts
  • A vast array of decorative packaging options and structural designs to set your products apart on the shelf
  • Shorewood Display and Packaging teams work together to create retail concepts for product launches and promotional events
  • Significant savings compared to agency costs

One of the greatest challenges that consumer packaging companies face is how to reduce the time it takes to introduce new products into the marketplace.  In response, Shorewood has developed systems to accelerate the process.  From virtual prototyping to collaborative online design systems, Shorewood enables you to quickly make critical, informed design decisions.

Our Creative Services Group focuses on three primary areas in several Design Centers:

Packaging Design and Development - Our award-winning structural packaging designers are adept at developing outstanding packaging structures that are not just unique, but function easily and cost-effectively.  Comprehensive prototypes, utilizing Artios CAD systems and CAD/CAM support, are routinely provided for customer approvals and testing before production.

Shorewood Creative - Original graphic designs to enhance your package's "billboard space" are another Shorewood offering.  Whether you want to re-design current packaging or develop graphics for new product packaging, our designers are available to work in consultation or collaboration with yours.  In addition, Shorewood offers:

  • Complete comping services
  • Design for Holography and other Special Effects
  • Special Packaging Concepts -- including custom-designed rigid and paperboard packaging involving multiple components and unique combinations of traditional and non-traditional material.

Genesis - GENESIS is the fusion of numerous technology tools, expert package development processes, and the tremendous talents of Shorewood’s Creative Services group to form the platform for communicating, visualizing, coordinating and realizing the perfect package before going to press.